Cave Time » MTA http://www.icecavetechnology.com/blog_news News, Discovery and Exploration at the Ice Cave in Anchorage, Alaska. Mon, 02 Jan 2012 01:02:39 +0000 en hourly 1 http://wordpress.org/?v=3.3 Riding 3D Animation: My TV Commercial Aired During the Super Bowl in Anchorage, Alaska http://www.icecavetechnology.com/blog_news/2010/02/riding-3d-animation-my-tv-commercial-aired-during-the-super-bowl-in-anchorage-alaska/ http://www.icecavetechnology.com/blog_news/2010/02/riding-3d-animation-my-tv-commercial-aired-during-the-super-bowl-in-anchorage-alaska/#comments Tue, 09 Feb 2010 22:48:51 +0000 Craig Wall http://www.icecavetechnology.com/blog_news/?p=157 What an enjoyable Super Bowl and I received a special treat. During the party a TV Commercial that I built for MTA was aired. Knowing how pricey air time is during the Super Bowl I viewed this as a kind of award.

I conceived, wrote, produced and designed the commercial last Spring for MTA. I was hired by a top Anchorage agency, Walsh Sheppard and worked with Tony Shepherd on the spot. I’m a big football fan and was already in heaven watching the game. Seeing the commercial was a huge honor and treat that made the day very memorable.

The spot, entitled “How Quick Can You Click” celebrates the uber cool MTA online directory. There was no “location” outside of a green screen. I built an entire virtual 3d set and married live actors into the 3d camera perspectives. You can see the commercial in the Ice Cave portfolio. It’s the first sample.

]]> http://www.icecavetechnology.com/blog_news/2010/02/riding-3d-animation-my-tv-commercial-aired-during-the-super-bowl-in-anchorage-alaska/feed/ 0